I did a little bit of brainstorming on my own first before pitching my ideas to the rest of the team.
After everyone presented their ideas and we had a thorough brainstorming session in the facebook group we finally decided on our brand name, tag line and philosophy and style.
Brand Name: Keep on Designing
Tag Line: We listen, and together we will be heard
Philosophy: Helping people/designers through the recession and getting them started and back on their feet again.
Style: Retro 1970’s theme
I did a quick logo for the brand name as below, unfortunately I know this is not my strong point and will leave it to the graphic/logo designers.